蘇格蘭East Ayrshire地方政府最近宣布，將利用其自身資源鼓勵(lì)其所在區(qū)域的16500名學(xué)生選擇更加健康的學(xué)校晚餐。
從11月起，居住在East Ayrshire的學(xué)生都將為幫助本土農(nóng)業(yè)發(fā)展、食品銷售以及本土銷售渠道的建設(shè)而得到相應(yīng)的獎(jiǎng)勵(lì)分?jǐn)?shù)。該項(xiàng)目是由當(dāng)?shù)匾粋€(gè)名為“救助兒童”的基金會(huì)所發(fā)起的。
據(jù)悉，該項(xiàng)目是英國第一個(gè)以物質(zhì)獎(jiǎng)勵(lì)來鼓勵(lì)孩子們養(yǎng)成更健康的飲食習(xí)慣。獎(jiǎng)勵(lì)中不乏iPods隨身聽，音樂會(huì)入場(chǎng)券以及書店代金券等等頗具誘惑力的獎(jiǎng)品。為此，孩子們僅僅需要更多的在學(xué)校享用健康晚餐從而避免到校外去買那些垃圾食品。
A Scottish council which pioneered locally sourced and organic school meals is to offer all its 16,500 pupils the chance to earn "ethical" reward points for overseas aid by eating healthy school dinners.
From November, schoolchildren in East Ayrshire will earn points to help buy farm animals, food supplies and medical supplies and equip classrooms for projects run by development charity Save the Children.
The project is believed to be the first of its kind in the UK, and is seen as a more "holistic" strategy for encouraging healthy eating than schemes that reward children with iPods, concert tickets and book tokens for eating school dinners.
East Ayrshire is one of many councils trying to combat unhealthy eating and increase the numbers eating school meals. Scots have among the worst diets in Europe, but new legislation to improve school catering in 2006, partly influenced by Jamie Oliver's campaigning, led to a fall in pupils taking school meals.
The project is expected to earn at least ￡3,250 towards Save the Children gifts over the next six months. To reach that target, pupils must eat 650,000 school dinners. Every 10 meals earns one point, with the points pooled into a fund.
Children at the 44 primary schools and nine secondaries will then vote on how to spend their points, choosing items from Save the Children's online donations catalogue. Current gifts range from 40 chickens, at a cost of 15 points, to a bicycle for 780 points and classrooms for 12,500.
Robin Gourlay, the council official who devised the scheme, said: "It's about making a difference; even if it's a small difference, that's worthwhile."
If the six-month pilot succeeds, it will be extended for another year.
（內(nèi)容提供：英國使館文化教育處，英語點(diǎn)津 Helen 編輯）
